Everybody gets rotten reviews. It’s part of the territory. Your first one or two star is a coming of age, your movement from beginner to seasoned veteran. I’m not going to lecture you on survival techniques. The world and his wife has done that already. I’m usually a subscriber to the DO NOT READ THEM school. Let’s face it, there’s nothing useful you can do about it, anyway. For lots of very good reasons.
But there’s one teensy bit of advice I will share. How many of you remember John Locke and his best-selling ‘how-to’ book, How I sold 1 million ebooks in 5 months? That was in 2011 – or at least, that’s when I bought mine. It turned out that he bought quite a lot of his success by buying reviews and there was a huge scandal. But setting that aside, his advice on bad reviews was well worth reading. As I recall, he said that if the review is not coming from your target audience, shrug and move on. If you have a fan base, and those people like your work, that’s really all that matters.
Take it to heart, writers. Snuggle up in bed with that little teddy of truth hugged close.