The art of selling
Do you remember the Louie the Fly ad? It would have been around in the sixties or seventies, I think. It’s simple and it has a clear message. Flies spread disease, potentially harming your children. BUT – we have the … Continued
Do you remember the Louie the Fly ad? It would have been around in the sixties or seventies, I think. It’s simple and it has a clear message. Flies spread disease, potentially harming your children. BUT – we have the … Continued
The biggest problem independent authors have is marketing their wares. You could write the best book ever, potentially an award-winning classic, but if nobody knows about it, you might sell ten copies and that’s that. Sure, the very best form … Continued
You know how sometimes things you’ve been reading/talking about kind of merge? That happened to me this morning. Somewhere I read about author earnings and the cost of books. Somewhere else I wrote an article about the power of the … Continued
Writing the book, I’ve found – however difficult it might be – is the easy part. Marketing it is way, way harder. There has been a plethora of posts about why it’s so much harder now to keep your author … Continued
This morning I logged onto a group I belong to on Facebook and read a post from an author bemoaning the fact that a friend had stopped ‘liking’ their author page. It’s not something Facebook notifies a page owner. This … Continued
I was idly scrolling through my Facebook newsfeed this morning and came across an interesting promo for a book. So I had a look at the blurb and the cover and noticed a reference to “a great new NA book”. … Continued